Mission and vision are important ways to communicate the purpose and impact we want to see in the world.



LIVING TOURS' Mission:

"To inspire the world to live authentic experiences."

"To inspire (through passion and pride) the world (tourists coming to us from all corners of the world) to live authentic experiences (Tours that awaken the senses)."

Our motto is: "Inspire to be authentic"



LIVING TOURS Vision is:

"We are THE perfect host contributing to human enrichment."

We believe that by inspiring with the courage to discover the world, we help to open the minds and hearts of all those who visit us and share the experiences with us, thus taking engraved in their memory what we made them feel with the landscapes, flavors, monuments and the stories they heard....



Our Values

We also consider, as essential standards of performance, the following values:

PASSION

We inspire with the energy of passion where you live and feel what we do.

SERVICE

We help to serve our employees and customers in a hospitable way, with trust and respect.

EXPERIENCE

We bet on unique experiences communicating through emotions and with authenticity.

INNOVATION

We privilege a creative team spirit with the commitment to innovate and create new ways of working.

EXCELLENCE

We prioritize the commitment to work with dedication and quality, with the feeling of wanting to do more and better. We ensure the updating of skills and invest in training.

THE LIVING CULTURE



OUR PEOPLE

We value people and work to develop them. We believe that good people make good companies and that a good company is worth more than a great company. We work to train and develop our people. We train, qualify and give feedback. We are meritocratic and recognize. Money is a consequence. We want people to reach higher.

Together we are better than alone. We value teamwork and believe that unity is strength.

We are not guided only by the tourism trend. We value "outsider" thinking, as we enter tourism. We care about offering experiences that meet the needs of our clients, regardless of the tourism trend.

We believe in relationships with open, easy and transparent communication. We speak the truth even if it is difficult. Adaptability has been one of our pillars.

We make small mistakes to get big ones right. We are not afraid to take risks or to fail. It doesn't need to be perfect, it needs to be transparent, to recognize mistakes and improve in order to hit it big.

We think and act like business owners. We think like owners. We are ambassadors of our culture. We do what is best for Living, not for us as individuals. We do more with less and passionately. Living is Ours!

We are not afraid to change and adapt to new situations. We are flexible and fearless. We believe that change is an important component to our evolution. We put our hands to the wheel and know where we want to go. We prefer doing to talking. We believe that the best strategy is execution. We know where we want to go and we don't just do it for the sake of doing it. We value efficiency and results.

We are curious and thirsty for knowledge. We believe that learning is the key to evolution. We are not ashamed to ask questions when we don't know. We always read, research, and exchange knowledge.

OUR CLIENTS

We promote care and affection through Experiencia Living and brand communication. We move heaven and earth for our clients. We are always available and treat each client with great care and affection. The sale is a consequence of a true relationship and an impeccable and exceptional service.

We treat our clients like our guests. We believe that the smallest details make a huge difference in the client's perception. We offer a unique and true experience. The money and the sale are consequences of the relationship built with each client and the service and experience we offer.



OUR SUPPLIERS

We build partnership relationships. We practice conscious capitalism and community responsibility. Our relationships are guided by truth and trust. We are proud to be a PORTUGUESE brand and value our local partners. We are fair and respectful. We build mutually beneficial relationships with our partners, working to develop them, with dialogue and qualifications, so that together we benefit.

The quality of experiences is a relentless pursuit. We deliver experiences of unquestionable quality, accompanied by excellent services. We always seek to attribute authenticity to our experiences. And they must cause as little harm as possible to society and the environment.

OUR COMPANY

We inspire solutions for the country's social problems. We are good people who do good deeds. We promote actions that generate a positive and significant impact on society. We care about inspiring others through our examples.

We listen and collaborate with the communities around us. We seek to develop the communities around us, be it with education, employment, social actions, etc.

We generate the lowest possible socio-environmental impact in everything we do. We are socio-environmentally responsible. We always seek solutions that have less impact on the environment and society, and we encourage the dissemination of the cause so that more people will act in this direction.

We value commitment and creative collaboration in the making of our products. We provide openness and the necessary tools for everyone to collaborate in building our experiences. We believe that the participation of our customers, our people, and our suppliers will make Living a complete and growing brand.



We Are Not A Company That Sells Experiences For People - We Are A Company Of People Who Sell Experiences



We Are Alive, Proud And Patriotic

We Love Living Authentically, Genuine And Confident

We are People Who Make Dreams Real

Entrepreneurs. We are Completely Passionate About Life

We are Family, We are Welcoming

We are authentic and true to ourselves and each other

We are Simple, Just Like the Life We Live Intensely

We are gentle and polite under all circumstances

We Are Restless, Maybe That's Why We Want To Reinvent Ourselves Every Second

We Are All Of Us Together

We Are Living